30 11, 2011

Copy Writing a Well Crafted, Beautiful, Sexy Bio

  Business copy writing requires a well crafted biography.  You will need a bio for almost every social media and website outlet you're privy to.  Sorry.  It's true.  No matter who you are, people want to know who you are.  It doesn't even matter if you think everyone already knows who you are.  Someone doesn't, and for

28 11, 2011

The Best Kept Web Content Writing Secret

When was the last time you told someone a secret you shouldn't have?  No matter what you do, if you do it really well, you probably have a few tricks up your sleeve only you know about.  Maybe it's a secret website, or a resource that answers lots of questions.  I'm going to tell you

25 11, 2011

Advertising Copy Writing in Foreign Cultures

I had the great privilege to travel to India recently.   You know what really interested me?  The way advertising copy writing translated to the Indian culture.   It made me think about the way companies choose to market to foreign cultures.  Have you considered what your web content writing, marketing collateral and advertising copy writing is saying to your

22 11, 2011

How Do Professional Copy Writers Charge for Editing?

Professional copy writers will sometimes be asked to edit the work of other less industrious writers.   The truth is, we all need an editor, someone to spy with their little eye the little dos and don'ts we might be missing.  This is especially true if English is a second language or you work primarily solo. 

15 11, 2011

Revisiting Mrs. Rubino’s for Italian food in Wilmington, Del

Is there anything more delicious than spaghetti? If you've been seeking the dinner at Italian Grandma's house effect, Mrs. Rubinos is still the place. If you haven't visited recently, let's...

10 11, 2011

10 Ways Good Editors Manage a Professional Copy Writer

There is nothing more awesome than the opportunity to work under a good editor.   As a professional copy writer, I am consistently exposed to any number of great editors.  Whether it's web content writing, or copy writing in advertising, they are true professionals.   However, it's not uncommon for a marketing manager or business

8 11, 2011

A Freelance Writer Learns from an Expensive Mistake

When I was asked to be the freelance writer for, let's call them XYZ company, I was very excited.  They paid a nice $50 per article.   The system was easy.  An editor assigned me topics and I wrote about them.  On the 10th of every month, payment was issued.  Ahh.  Easy. My first articles

4 11, 2011

How To Use Superlatives in Web Content Writing

Web content writing is my favorite.  I love it.  Blogs are the best.  They're awesome.  Landing pages are the most prolific writing I do.   This blog will be a lesson in how to use superlatives in web content writing. Superlatives are the forms of an adjective implying the greater of something. Good, better and

1 11, 2011

Bloggers, You’re Boring Me With Your Blog Topics

If you're a blogger, you know blog topics can be difficult to establish.  You might want to be fun, funny, interesting or just plain educational.  Whatever you decide, make sure you follow a few professional copy writer tips to keep it interesting.   If you can avoid it, try to keep from boring me with