23 07, 2012

How Professional Marketing Copywriters Charge for eBooks

Hiring someone for your web copywriting?  eBooks are one of the most popular additions to an online marketing campaign.  Composed of relevant, business related topics, they range in length from 10 pages to 100. There are also professional ebooks that carry an IBSN number so they can be sold the same way a real book

6 07, 2012

WIIFM and Professional Copywriting: Tune in to big results

Professional copywriting means I do a lot of market research within various businesses.  I probably visit about 10 business websites a day – a day – to review copy and make recommendations to clients. During website content writing interviews, I pop onto competitor’s sites of the company I’m working with to help them decide what’s