31 10, 2012

The One Emergency Phone Feature You Need During a Storm

All of a sudden, the weather in the winter seems to turn foul. We go from moderate mornings and light jackets to freezing temperatures and scraping frost off our cars.  So, what do you do when you need to get … Continue reading

The post The One Emergency Phone Feature You Need During a Storm appeared first on Halloo Blog.

21 10, 2012

9 Reasons to Hate Corporate Copywriting

When a professional marketing copywriter has the privilege of working one on one with a client, like I do, they quickly learn the vast difference between freelance and corporate copywriting. Through working with some of the very best VPs of marketing, business analysts and IT professionals, a professional marketing copywriter enhances their behind-the-scenes skills.  This

20 10, 2012

The One Website Content Theory That Makes Me Sick

What do you think makes a website successful?  The website content writing? Hiring the right company to design the website? Promoting on social media? In a nutshell, the website content theory that makes me sick is that just having a website will bring you more business and produce leads.  I'm fairly disgusted by

15 10, 2012

iPhone 5 Extra Row of Apps: Do More Aps Help Small Business?

I’m going to offer a shameless rant for just one second: I hate being told ‘There’s an app for that.’  I hate when my phone asks me if I want to add an app and being advised that a website … Continue reading

The post iPhone 5 Extra Row of Apps: Do More Aps Help Small Business? appeared first on Halloo Blog.